Surrounded by new construction in the SOMA building boom, 221 Main Street was getting lost in the sea of architectural statements. Its new owners wanted to give it a stronger identity and boldly added a lighting and media experience to the long entry walk and lobby. Day and night, a pathway of color, imagery, and light invites visitors into the building and welcomes them with a rich, high-resolution media experience in the lobby.
The lobby and common areas also sport upgrades including a renovated front desk, new finishes and lighting, and updated restrooms. A perfect entry for high-end tech sector companies and other savvy tenants. from the ordinary to the extraordinary by implementing movement and color into the space.