For sports fans and athletes, Zebra Technologies is the epitome of cool. Their technology tracks athletes’ movements, collecting data for analysis and performance enhancement. They needed a space where they could showcase their tracking technology, as well as host clients and investors in comfort. A sweaty sports area, a techy computer area, and a comfortable place to witness it all, in less than 4,000 sf. We helped them pull it all together in an open industrial space well-suited to a half-size basketball court and adjacent network operations center, as well as a lounge, where visitors can sit and watch the sports in comfort, or throw their things down and pick up a ball to demo the technology. Different colors and materials define each space, and we maintained good visibility between the lounge and basketball court. Black walls and a light ceiling ground the space, but high-contrast yellow and blue liven it up and make it fun. And with sports, isn’t fun the operative word?